Flower Gifting Etiquette Around the World

Flower Gifting Etiquette Around the World

Flower gifting rules vary dramatically across cultures. Here's how to avoid missteps.

Number of Stems

In many cultures, even numbers are for funerals. Give odd numbers (except China, where even is lucky).

Color Cautions

White = mourning in many Asian cultures. Yellow = jealousy in some Latin traditions. Red = too romantic for professional settings.

Types to Avoid

Chrysanthemums are funeral flowers in France, Italy, and Japan. Marigolds = death in Mexican culture.

Presentation

In Japan, beautiful wrapping matters as much as the flowers. Always include a card.

Safe Universal Choices

Mixed seasonal flowers in warm, cheerful colors (pinks, peaches, soft oranges) are almost always appropriate.